How Rising Food Costs in America Has Impacted Low to Middle-Income Families

Olive Thomas
Published Jun 11, 2024

A recent survey by Intuit Credit Karma reveals a concerning trend: 27% of Americans are skipping meals to cope with skyrocketing food costs, a situation exacerbated by a 25% increase in grocery prices since the pandemic began. This increase becomes even starker when accounting for associated costs like fuel.

The survey, which explored the financial habits of 2,011 U.S. adults in early May, found that the escalating cost of living is forcing individuals to make difficult choices. About 28% of respondents are postponing payments for necessities, including rent and bills, to keep food on the table. 

Meanwhile, 27% admit to occasionally skipping meals due to financial constraints.

Seeking Assistance in Challenging Times

The impact of rising food prices extends beyond mealtime compromises. Eighteen percent of those surveyed have either applied for or considered seeking food stamps and other assistance, while 15% have turned to or contemplated visiting food banks for groceries.

Despite these pressing challenges, the perception of inflation remains high, with 80% noting the most significant price increases in groceries.

Courtney Alev, a consumer financial advocate at Credit Karma, emphasizes the reality of food insecurity affecting millions nationwide. While there has been a slight moderation in food inflation, other essential costs continue to rise, complicating the financial stability of many American households.

In response to these challenges, many are altering their food shopping habits. Some 37% now favor discount grocers over traditional supermarkets, and 26% opt for less healthy food options due to budget constraints.

The Emotional and Financial Strain

The survey also illuminates the mental toll of these financial pressures, with 21% feeling ashamed of their inability to afford groceries. More than half of the respondents find themselves in a tight spot, earning too much to qualify for government assistance but not enough to cover monthly necessities.

Despite these struggles, nearly half of those surveyed feel financially unstable, a sentiment more pronounced among households with incomes below $50,000.

Seeking Support and Assistance

If you find it challenging to make ends meet, remember there's also no shame in seeking help. Government assistance programs like SNAP benefits and food stamps are designed to support those in need, especially during challenging times. Applying for aid can provide some much-needed relief and stability for your family.

Rising food costs are a reality for many, but resources are available to help navigate these difficult times. Embracing the support systems in place can make a significant difference, ensuring everyone has access to the nutrition they need.


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Need more information on SNAP benefits and food stamps? Check out these articles:

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